03-09-2019, 06:19 PM | #1 |
Drives: 2017 HBM 2LT RS Convertible V6 A8 Join Date: Jan 2018
Location: NJ
Posts: 654
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Too bad Chevy has nothing to offer to compete with Dodge...
...as far as commercials go.
https://moparinsiders.com/dodge-laun...gn-for-spring/ |
03-09-2019, 06:57 PM | #2 |
Drives: Too many to list Join Date: Dec 2011
Location: East Coast Runner
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Another one of these threads
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03-09-2019, 07:16 PM | #3 |
Drives: SS A8, NPP, Red Hot Join Date: Jan 2019
Location: Toledo, OH
Posts: 583
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03-09-2019, 07:25 PM | #4 | |
Drives: 2017 HBM 2LT RS Convertible V6 A8 Join Date: Jan 2018
Location: NJ
Posts: 654
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Joking aside, never saw that on TV. |
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03-10-2019, 08:33 AM | #5 |
Started#gottalovethatblue
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I wish GM would focus a little more on performance and a little less on being “green”. Yes the eCOPO was an interesting concept, but that’s all it was a concept of a non-street legal race car. Lets get some fun pavement pounders again!
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03-10-2019, 09:00 AM | #6 |
Drives: 2018 Camaro ZL1 Join Date: Feb 2019
Location: FL
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03-10-2019, 09:52 AM | #7 | |
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Drives: 2019 Chevrolet Camaro 1LT 2.0T Join Date: Mar 2019
Location: Buffalo, NY
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03-10-2019, 10:04 AM | #8 | |
Drives: 2017 HBM 2LT RS Convertible V6 A8 Join Date: Jan 2018
Location: NJ
Posts: 654
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03-10-2019, 10:06 AM | #9 | |
Account Suspended
Drives: 2019 Chevrolet Camaro 1LT 2.0T Join Date: Mar 2019
Location: Buffalo, NY
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03-10-2019, 10:09 AM | #10 | |||
Hail to the King baby!
Drives: '19 XT4 2.0T & '22 VW Atlas 2.0T Join Date: Dec 2008
Location: Illinois
Posts: 12,156
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It's very hard to get people to understand that a TV commercial is only one of so many ways to market a product. Everyone on hear that complains that GM must have a TV commercial to sell more Camaros doesn't understand this. Mrs. Number 3's undergrad and master degrees are in Marketing. Although she is trying to be retired, she watches the job market. It's DIGITAL and SOCIAL media that is driving everything. The woman that did the Corvette 50th Anniversary event in Nashville, the "Back to the Road" tour on Route 66, and supported the Corvette Race Team presence in LeMans for 3 years running no longer has the skills people are looking for. It's clicks folks. TV commercials don't deliver that, and as I've suggested, everyone that comes here wanting a commercial??? You and I aren't who GM is trying to reach. We are well aware of the car and either have one or want one. It's why we come here.
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"Speed, it seems to me, provides the one genuinely modern pleasure." - Aldous Huxley
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03-10-2019, 11:31 AM | #11 | |
Drives: 2017 HBM 2LT RS Convertible V6 A8 Join Date: Jan 2018
Location: NJ
Posts: 654
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03-10-2019, 12:50 PM | #12 | |
2019 ZL1 1LE MY GOON
Drives: 1980 Z28 Big Red. Join Date: Dec 2018
Location: Stoney Creek
Posts: 2,061
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Quote:
Where I live we rarely even see 6th Gen Camaro’s. Just yesterday I told a friend of mine I ordered a new Camaro. She’s into cars somewhat. She thought they stopped making Camaro’s!!! But she knew what a Hellcat was when I told her I went to look at a Charger Hellcat when I was shopping to order a car. She even knew about the Hellcat display that was at Woodward cruise a couple years ago. Simply put the Camaro gets jack when it comes to advertising period. Social media. Yeah minimal to Nill if any. How come I don’t see these advertisements on social media when I am active on numerous Camaro sites. You would think those ads for Camaro’s would pop up wouldn’t you? Yet I do a search on a water heater and next thing you know I have water heater advertisements on the sites I frequent. Hmmmmm |
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03-10-2019, 01:56 PM | #13 |
Drives: 17 SS 1LE Join Date: Dec 2015
Location: Houston
Posts: 1,920
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Meh who cares. If advertising sways your decision you don’t know much about cars anyway.
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03-10-2019, 02:18 PM | #14 | |
Started#gottalovethatblue
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Fast forward to today. A base model SS Camaro with no extras included on it STARTS at about $37,500. My 2010 Camaro 2SS/RS with practically every option except a sunroof stickered for about that. In less than 10 years the price of the car has gone up substantially. To price my car's equivalent today it would cost in the ballpark of $48,000. That's an additional 28% price increase over what mine cost in less than 10 years!! This is without everything that I'd build to put on the car as "extra features". This is to get similarly equipped car, not decked out 100% car. The problem is that this isn't just Chevy. Ford and Chrysler are doing the same things except that Chrysler at least is making some fun cars to go with some extra costs. I will agree with those who are saying that the Camaro gets zero publicity and that is contributing to the lack of sales, again IMO. Chrysler does a heck of a job promoting their power brands (Hellcat, Demon, Trackhawk, Scat Pack, etc). All of their brands are household names. I was at a Camaro show a couple years ago and the kid helping their parent behind one of the concession stands started freaking out when a rogue Hellcat drove by. They were so excited about the 707hp and thought it would smoke every car at the event. Of course I let them in on a secret of my friend's 1,100+rwhp 2010 and their mouth dropped, but that's my point. Educate the public on what you have and get them EXCITED about performance. In the future it is likely going to have to be electric cars that are the performers. Either that or GM is going to go under developing it. There's A LOT of potential out there if auto manufacturers would just tap into the potential. Heck, if everyone is going truck and SUV's, come out with a performance truck and SUV. Chrysler did it with the Jeep Grand Cherokee Trackhawk. Why not a pavement pounder Blazer or a SS454 style pickup again? And if you're going to do one of those, don't make it look like everything else. The SS Silverado was bland at best compared to the standard Silverado. Put something into the styling that makes people know "this thing means business!".
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