Quote:
Originally Posted by SuperSound
So you are saying Dodge is paying as much for tooling and R&D as GM did for the 6th gen when Dodge is using the same chassis, some body parts and components for almost a decade? Tooling and R&D costs are a constant in the business. The scope and scale of those are not.
That's the point I was making, we don't know where their profit margins are. They maybe saving a bunch of money by pumping out fleet sales over losing money with a plant idling. In the end, profit margin is all that matters. ATP and % of fleet sales both mean nothing without knowing the margins.
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Actually, the LX platform was developed during the DaimlerChrysler days, from outgoing Mercedes-Benz bin parts & first used in 2005. It has W220 control arms & W210 rear suspension, transmission, rear differential & ESP system.
The LC platform is simply a shortened LX, with the LD & LA being modified versions, so it's been around in some variation for a
long time.