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I'm not as well versed as most on here as far as advertising or the car corporate world. So my simplistic observations.
I've had people ask what kind of car I was driving, people tell me nice Challenger, people tell me they didn't know Camaros were still made.
Ford and Dodge apparently see value in spending advertising dollars since there are ads for Mustangs and Challengers
If I'm not mistaken, those vehicles are selling better than the Camaro, despite the Dodges being seriously old platforms. The Camaro is also a better performing car in most cases than either Ford or Dodge.
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