Quote:
Originally Posted by Number 3
Elaborate please. Other than TV advertising which is only a small portion of what marketing actually is I was looking what excellent marketing Dodge has done. Serious question for discussion.
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Other than TV advertising? That is Mission Impossible for GM, right?
Dodge advertises in publications, online and TV commercials. They create constant hype with new models (
Mission Impossible for GM) with new trims, engines and application specific drag racing packages.
They stuff 392s and Hellcats in Challenger, Charger, Wranglers, Deranges, RAM…….
Even my dog knows what a Hellcat is