View Single Post
Old 09-07-2016, 06:07 PM   #7
cjfeola
 
cjfeola's Avatar
 
Drives: 2016 Convertible 1LT 2.0T
Join Date: Sep 2016
Location: Dallas
Posts: 36
Quote:
Originally Posted by cellsafemode View Post
So pretending that price up front and aftermarket price, no marketing, and along with a half decade of poaching the customer base to leaner / cheaper pony cars.

I dont know if i buy the alt theory above.

Most buyers of pony cars are not really car people. They're not going to mod the car. They're looking for a car that looks fast and they dont really care how it performs.

To these people a couple thousand dollars is what determines if they come out with a Camaro or a Mustang or a Charger. Unfortunately, the camaro is on the wrong side of that couple thousand dollars. These people make up the masses and will steer the sales numbers.

There is a core group that exist to keep the culture alive but they're a minority. They're like the fans that go all out and show up at sports events paying a premium and in body paint. Those guys are visible, they're the spirit of the sport. But they're a drop in the bucket when it comes to dollars that the sport depends on ....those are the millions of couch potatoes at home watching it on tv.
We're kind of making the same point, I think. Remember, the Camaro was outselling the Mustang pretty handily until the latest Mustang was introduced. So what's different this time? The Camaro is the only pony with an i4 Turbo as the base engine. And while everyone loves Zs and such, the majority of sales are the base model, IIRC.

Cjf
cjfeola is offline   Reply With Quote