[KMPrenger]

Originally Posted by AlexM

I was following this thread for a while, all good points. Majority of the members are narrowing down to a few common possible facts to account for low sales...
One is how the gen6 is PERCEIVED by non enthusiasts, regular car buyers.

On saturday I was driving home with my wife and I did a really slow drive by a Chevy dealer that displayed a gen6 SS very close to the road and said to my wife "Look, I present you the new (gen6) Camaro". She was like "Why is it so small, why they have to make it WORSE? Now it looks like a Civic (meaning small economy car, not performance wise)". "But it packs so much more performance, lighter, faster, new interior" I said. She goes "OK, not Civic, but like in a Lexus small car class then, why do that to a muscle car?". And then I realized a point of view that I could not imagine in a 100 years: this car might be perceived as a common small car, nothing special about it. The larger size of the gen5 might have helped with the better sales, look at the Challenger sales. After all, this is America, lots of Americans are looking for large comfortable vehicle. For us Camaro fun boys it's a great, great performance vehicle, but how is it really perceived by the OTHERS? Because for great sales, you need the others. Camaro fun boys already own a gen5 or other gens and might not be that many who can afford to upgrade, especially with the new high prices.
Just wanted to share this aspect with the community.
I hope it's not like this and the sales will pick up, some serious incentives and ADs would not hurt. Speaking about ADs... the new Transformer Camaro...

You need to tell your wife that the 6th gen is roughly the same size, or actually larger than the 4th gen and older Camaros. The Camaro was never a full sized Muscle car. My opinion, but the perception that the Camaro is now a "small" car when it should be larger, is totally backwards. The 5th gen, while I love it, was just big.