Quote:
Originally Posted by doc212121
No clue where to start here so I wont, throwing numbers out based on guessing, and your the assessment of a market with no intimate knowledge or documentation of it, Im not sure where you even pulled them from.....
I've been in the industry for 20+ years, my experience tells me more than post count. Ive owned Camaro's since the late 90's, and have personal relationships with several of the members responsible for it over the years, that's where I will leave it since nowadays everyone is an expert and Im not interested in being accused of it because of a difference of opinion.
Keep rolling on..........  |
Well, I can tell you I am probably old enough to be your father, have been in the industry since the early 70's. Spent 15 years as a marketing director for a company that does marketing analysis for the automotive industry until I started my own company in the 90's that I sold 5 years ago when I retired just after the 5GEN hit the market. Unless the industry has completely turned upside down, the metrics I have provided are extremely conservative and basically common Bell Curve analytics which when summarized for this industry provide the foundation of the percentages.
I am not here to argue, I just like to remind folks the large company like GM are not driven by engineering or product teams. They are driven by marketing teams that determine what will generate the most money for the company. Once marketing has established a direction, then the product teams work with engineering to drive the baseline product. Only after the baseline product with the widest appeal has been delivered and is on the street will the halo cars come to drive attention to the brand. That last category is where we, the car guy, finally get what we want. Have a great day and enjoy your car.
