Quote:
Originally Posted by SpeedIsLife
Based on the pricing and the stingy initial allocation amounts (even big dealers getting only 2 in the first month) it seems like GM is aiming for lower production levels with the new Camaro.
It's just a feeling and the initial evidence seems to support it.
Lower production, higher profits per unit. It seems like they intended to not need a 1LE by making a base SS as capable (if that is indeed true) and no longer offering a RS upgrade since most of those features are lumped into the base SS trim.
The SS now is less accessible, anyone who says otherwise is deceiving themselves. Ford has kept the GT in touch for most Mustang buyers (even lower with the easily obtained X plan) and while lower powered, Mopar with the 5.7 R/T Challenger.
If the 1SS had started at $35,699 that would have been better, since even an auto 1SS would have been 37,000. However they didn't. You can argue you're getting a better car, which you are. You can say how much better it's going to be over the 5th gen and start ripping the 5th Gen to make it better, which people are here.
The fact is the 2016 Camaro SS has the highest price of entry in the segment now. The most powerful yes, the best by the numbers, sure. However for someone who just wants a good looking, V8, fun and functional coupe the SS may be too much now.
The whole "if $65 a month is too much you shouldn't buy the car"
argument is bullshit since everyone has different sensibilities. If the SS commands higher insurance premiums and maintenance costs (valve coking, etc) the $60 could become $85 or $90. Roughly $100 a month is a factor for me, I don't treat my finances lightly or consider expenditures like that just on a whim.
|
I agree everyone is in the market for a different reason. I also agree for the mass casual V8 car buyer this car might be out of reach for them now....
What we do not know is what GM's target audience is. What personas they are targeting and what their end game is for the full line from 1LT - Z/28.
We all know items that are standard will most likely become options and the price will be able to come down. This is the first year run on this new car and Chevy has some growing to do around it.
Nothing is wrong with the 2015 Camaro. It just doesn't offer as much as the 2016. But looking back at the 2015 I think everyone can agree the interior was very bare bones and to make it look good required a better design that requires more money.
If anything, people are just upset they can no longer afford the 2016 car they were hoping for. Crap I know my car is on the edge of my budget. I also know my wife wants to kill me for getting a new car so soon. But I am buying this car as my forever car or until I make more money and can afford a ZL1. But have 3 boys and 1 on the way... it isn't going to happen.