Quote:
Originally Posted by 1bad65
How are they getting any dimes back from the project by selling the cars at a loss? 
That's not always true. Coke used the same formula for decades, and they were the #1 soft drink for all those years. But when they took a risk and tinkered with the time proven formula, they lost tons of money and market share.
Businesses just need to make SOUND decisions to prosper. And selling electric cars at a loss to the company is not a sound business decision in my opinion. Time will tell who is right about this car. I'm confident I won't be wrong by predicting it will be a flop. After all, I have history on my side, as the American public has never demanded (or even wanted) electric cars in big enough numbers to make selling them a profitable venture. |
They know that the costs will come down and make it profitable. I've heard that the next generation of battery will cost around $5,000 less to produce. Thats the battery alone. Don't you remember my post about short term losses for long term gains?
And you have your history wrong. There was a time when electric cars were quite popular, particularly with women. They were quiet, smooth, and simple and I
think they were the most popular form of automobile, ahead of the ICE and steam. And all of them were profitable too.
And for the record, the Volt is not an electric car. Its a hybrid.