Quote:
Originally Posted by Number 3
But I think the point was made that for an all new interior, you are talking millions of dollars in investment, millions more in development and validation and in the end you only have 25,000 cars (may be less lately) to spread the cost over. So it's more difficult to make a good business case for it.
Dont' get me wrong, pretty much everybody inside GM knows the interior is probably the weakest link by far on the car. It's a frequent discussion for some of us. I'm just saying it wouldn't take much to make it pretty nice because I think the foundation isn't as bad as some suggest. Most say it's just crap and want everything redone, which is hugely expensive.
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Sounds like an argument for "you should have done it right the first time".
The low volume and high development cost demands you aim over the top from the get-go just to be sure you don't miss. A 6 figure plus car mandates the best materials and design or you will get slapped!!!
-Mark.