Quote:
Originally Posted by Martinjlm
If it has world class performance and exciting styling coupled with better utility and is a car that you would consider buying does it really matter if it's called a Camaro or an Impala? Would you NOT buy it because it has 2 extra doors and the "wrong" name?
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It's GM's branding and reputation that they have built to exploit, squander, or capitalize upon. They have gone to great effort and expense to make it what it is and has been. I still cringe at the sight of the Mustang EV crossover thing when i see one, with the signature tail lights and pony logo. What was the point of remaining relatively consistent for nearly 60 years? Why not call it "Silverado" since that has even more recognition and greater sales numbers?