Quote:
Originally Posted by Childs Play
They don't need to announce a vehicle just because a few Camaro fans are tired of waiting. They'll announce it when they're ready.
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Defend them if you want, but it's obvious that Chevrolet marketing strategies aren't working well. Out of the Camaro, Mustang, and Challenger, the Camaro is BY FAR the superior performance car, but you'd never know it by the sales numbers. (And I don't believe the fanboy excuse in the other threads about how the total profit for Camaro is higher than the Mustang, Challenger, etc..)
Chevrolet wasted all of the major auto shows this year on a Hot Wheels edition Camaro. Think about that for a minute.... Those auto shows are insanely expensive. How many more Camaro sales do you think they'll get? There's no chance they'll ever sell enough Hot Wheels cars to even make up the auto show costs, much less turn a profit. No matter how much they advertise that vehicle, there are only a limited number of buyers for that car. Regardless of what Mattel paid Chevrolet, they'll never recoup the lost opportunity to show off what's new for '19.
Had they shown the '19s early. People would at least be able to make a decision to wait or move forward with an '18. Keeping customers in limbo can't be the best approach or all manufactures would be doing it.