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Old 10-19-2012, 11:03 AM   #1
PAUL SS
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Least favorite Auto Logo

From the C7 Announcement thread where there was some discussion about logos, I started this thread so you can post your least favorite, ugly or non sensical automotive logo.

Here is mine, haven't liked it since I first saw it. Is that supposed to be a "T"?
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Old 10-19-2012, 11:22 AM   #2
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Toyota is a "cowboy"
Nissan is a "hamburger"

Least FAV - Chrysler
Most FAV - Porsche

Best use of Logo - Chevrolet

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Old 10-19-2012, 11:32 AM   #3
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Im going to get grilled by saying this, and also I design logos for a living, but the chevy bowtie is one of my least favorite auto logos. The first thing I did was debadge my car as soon as I brought it back from the dealership. Looks bland and boring, makes a big impact on the viewer but I'm not a fan of it at all
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Old 10-19-2012, 11:36 AM   #4
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Quote:
Originally Posted by austinjames View Post
Im going to get grilled by saying this, and also I design logos for a living, but the chevy bowtie is one of my least favorite auto logos. The first thing I did was debadge my car as soon as I brought it back from the dealership. Looks bland and boring, makes a big impact on the viewer but I'm not a fan of it at all
I see your point austinjames,

- what I hear you saying is, you need a little more content in a logo. You might be right on, as the survey states that chevy is NOT a top 10 logo - http://www.logodesignworks.com/blog/...-company-logos

I enjoy the simplicity of the current chevy logo; plain, no text, easily recognizable. It has changed allot!



Cadillac is another FAV; again... no text.

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Old 10-19-2012, 04:31 PM   #5
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I pretty much hate any of them that have the name of the car company in them, i.e Land Rover etc.

The Audi "Olympic Rings" doesn't work either.

Infinity is excellent, as is the Impala logo.
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Old 10-19-2012, 05:49 PM   #6
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I read a report once that the badges perceived as the lowest quality were the ones with color.

Chevy - Gold Bowtie
Cadillac - see above
Buick - Tri Shields have color
GMC - even it has RED

Badges without color

Audi
VW
MB
Toyota
Lexus
Nissan
Infiniti

I always thought that the Bow Tie should be a nicely done outline with no color. But that's just me and my opinion.

Remember when the red Bow Tie was just an outline???
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Old 10-19-2012, 06:01 PM   #7
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My favorite for logo incorporation/usage is McLaren. Look at the logo (the crescent after the word McLaren) then look at the lights on this McLaren P1. Notice something?



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Old 10-19-2012, 06:33 PM   #8
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I don't mind the bowtie so much myself, but I do agree that it would make a world of difference for the standard bowtie to come in chrome with a body color inset.
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Old 10-19-2012, 08:48 PM   #9
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Its hard to choose one fav so ill do two I love the Bugatti logo But only when its EB, And Aston martin.
Least fav is Nissan looks kinda plain even though i do like nissan vehichles.
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Old 10-19-2012, 09:23 PM   #10
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Quote:
Originally Posted by austinjames View Post
Im going to get grilled by saying this, and also I design logos for a living, but the chevy bowtie is one of my least favorite auto logos. The first thing I did was debadge my car as soon as I brought it back from the dealership. Looks bland and boring, makes a big impact on the viewer but I'm not a fan of it at all
What!?!?! The bowtie is iconic and awesome. I'm not a design person, but the bowtie is by far the best.
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Old 10-20-2012, 01:18 AM   #11
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My least favorite logo is Hyundai. It's a complete copy of Honda's logo. This is the strategy Hyundai used to develop their logo:
Hyundai Design Team Leader: "Hey, we need to create a logo"
Hyundai Design Team Member: "OK, let's just use an italic version of the Honda "H" logo"
Hyundai Design Team Leader: "Great idea!!!! Let's go home!"
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Old 10-20-2012, 01:37 AM   #12
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Quote:
Originally Posted by yzrider58 View Post
What!?!?! The bowtie is iconic and awesome. I'm not a design person, but the bowtie is by far the best.
I don't usually agree with austinjames but the Bowtie sucks dick



… but then again I'm like him (or as I assume he would be) very anal about the way things from a graphics perspective look…

It's one of the reasons I want to take a hammer to that atrocity they call MyLink….
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Old 10-20-2012, 08:33 AM   #13
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I like the bowtie, always have, it is just to prominent on the Camaro.
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Old 10-20-2012, 09:23 AM   #14
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Pre-1938 Dodge vehicles had the Star of David in it's logo. Certainly one of the most unusual logos.
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