[Doc]

No, it wouldn't. They shouldn't show ANYTHING. In fact the test mules should have generic no-particular-style body panels specifically for the purpose of just testing everything underneath the body panels. Keep the body style under tight wraps until the car is within 90 days of being in production and for sale on the street.

And PLEASE GM pay somebody to take ACCURATE photos of what the car colors actually look like so the build-your-car website is correct. In fact take 3 color sample photos; one in the day in sunlight, one indoors under indoor lighting, and one at night under street lights. Show all 3 so colors don't get short-changed and discontinued (ABM) because of a web image that isn't even close to the way it really looks.

Avoid gimmicky and trendy; you don't lead by following trends. You lead by creating them. Instead of spending millions and millions trying to squeeze 1 or 2 mpg out of the engine and emissions systems, spend a good chunk of that money on re-engineering all the unsprung and unsprung rotating mass objects on the car. Improve the efficiency of the drivetrain. Not only will you find those extra mpg you were looking for, you'll also find speed and performance without having to add 1 extra horsepower. And don't focus on horsepower anyways; that's top-end pedal-to-the-metal flat-out stuff that you can't even use on the street. Focus on torque. You'll feel and use that every single time you accelerate.

Removing 200 lbs of static weight out of the car is nice but wouldn't make as big a difference in the feel of the car as people think it would. Remove half that; just 100 lbs of unsprung and unsprung rotating weight out and believe me, you'd notice the difference immediately. By pouring R & D money into that one critical area, GM could realize across-the-board gains in performance and mpg for every vehicle they produce without having to do a single thing to their engines.

Keep the next gen Camaro under wraps until the last minute. Make it exciting and choose exciting colors to match so when you do finally unveil everything; the excitement will carry through to sales because people will be able to order and get one within no more than 90 days at the most. None of this "Isn't this exciting? Oh, you can't order one until next year...maybe" jazz.