[DarkneSS]

Originally Posted by ChocoTaco369

"Government regulation" isn't an answer.

The V6 fuel efficiency is below the CAFE standards, and the V6's outsell the V8's what, 5:1? Sales of Camaros would plummet in general because far less people are interested in buying a V8-only car ~$4/gal gas, not to mention the significant initial cost increase. With so many less Camaro's sold, it would benefit your "regulations" argument - which isn't an argument to begin with, it's a straw man.

The fact is the less options that exist, the CHEAPER the car is to build. It doesn't matter if GM sells it for more - that is called margin. If GM introduces a 4 cylinder Camaro, one of two things will happen:

1.) The overall cost of the Camaro will INCREASE and GM will absorb the loss, taking a smaller margin to keep prices from increasing and keeping sales volume higher.

2.) The overall cost of the Camaro will INCREASE and GM will pass the increase costs onto the consumer, raising prices significantly.

The truth will probably be somewhere in between - GM will probably take a smaller margin AND prices will increase a bit to the consumer in hopes that the 4 cylinder option increases volume sales, leading to a higher net profit due to a larger gross sales figure to tap into. Either way, introducing a whole new motor is increasing the production costs.

8% of $2 million is more profit than 10% of $1.5 million. If you're going to cut your margin, you better be able to make up for it in sales. IMO, a 4 cylinder Camaro is a big mistake because the increased sales will not cover the cost of R&D'ing a car that doesn't fit AT ALL. A turbo 4 banger does not belong in a muscle car, and I think the public will realize this.

Agreed either axe the V6 option all together or axe the 4 banger and offer a turbo 6.