Quote:
Originally Posted by Jeb114
They sell to anyone who wants to buy them, My brother runs a Enterprise rental agency. He told me Challengers and Mustang's get rented 3 times more than the Camaro. People on vacation and business people do not like the visibility or no trunk. More then once people who have rented for the week have returned to get another car because they feel it uncomfortable to drive, there statement is we can not see out of it. Enterprise does not buy a lot of them because nobody want's to rent them. The enthusiast love's them but the general public find's them useless. So your argument about rental's might have holes in it.
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Exactly.
The notion that fleet sales should be ignored is delusional.
For one it assumes a mindset that rental companies randomly pick which cars to purchase out of a hat. In fact, it is a measure of market demand. As you point out, no rental company wants a car that their consumer finds miserable to drive. GM is not turning down requests for camaro's from rental companies. A sale is a sale is a sale. They can spin all they want about not focusing on fleet, but its all baloney when they have months and months of extra surplus camaro sitting on retail lots. If lots weren't overflowing with inventory and requiring massive incentive 20% blowouts, it would be much more credible. But there is currently over 4.48 months worth of inventory. For comparison sake there is currently 2.65 months inventory of Mustangs available, and thats for a car one year further in its lifecycle.
Secondly, no one here has posted any degree of profit margin on any of the sales listed. Retail or fleet, so its a ton of misinformed conjecture on which car if more profitable.