Quote:
Originally Posted by MikeT
'Cachet' not 'cache.'
In any case, it's GM's opinion, not mine.
From Bob Lutz:
The Feds basically wanted to get GM down to Cadillac and Chevrolet. They said, "you don't need all these brands. You need one prestige brand, and one mass-market brand." And we said "well we can't get rid of Buick because Buick is important in China, and if Buick becomes an orphan in the United States then the Chinese are no longer gonna be interested in it." And the Feds said "Fair enough, but everything else goes."
http://jalopnik.com/the-feds-killed-...ays-1452735716 |
Thanks for the correction.............on cachet
No where does it state in your quote that China loves Buick because it is an American brand. Which was my point. So it was your opinion I was discussing, not GM's because Bob Lutz agrees with me.
I've said for years that Buick hurts GM in the US. It keeps Cadillac from going down market to compete with the Audi A3, BMW 2 and the MB CLA.
It keeps Chevrolet from making the best cars it can. For example:
Want a 2.0 T in your Cruze? Nope! Buy the Verano.
Want the Hyper link front and linked H-arm rear suspension on your Impala? Nope! Buy the Lacrosse.
Want a great Malibu with style? Nope! Buy the Regal
And again thank you so much for correcting me on cachet.
